Stephen Herold
Experience Design |
Creative Direction |
IBM Design Principal
Experience Design |
Creative Direction |
IBM Design Principal
As a Design Principal, Associate Partner and the Experience Design Practice Lead for IBM iX Switzerland, I am an expert in accommodating the fluid landscape of technology and human needs.
Prior to joining IBM iX, I led cross-functional teams in San Francisco and Europe, creating and managing award-winning user experiences for brands from various industries.
As a specialist in user-centered design and co-creation, I often share my secrets with global companies, universities and the local design community. Additionally, I have been a jury member for international design competitions including Cannes Lions.
When not working, I am outside and enjoy renegade rope swinging in the park with my daughter. When I grow up, I want to live in the Alps or be a bike messenger – maybe both.